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elevate the market place

21:24 Feb 16, 2022
This question was closed without grading. Reason: No acceptable answer

English language (monolingual) [PRO]
Bus/Financial - Business/Commerce (general) / Marketing
English term or phrase: elevate the market place
From a promotional video about Nike France.

The breakthrough here was to regroup the country PNL into one regional hub.
When Decathlon was making 25% of France’s business, we had to follow their games.
At a European level, they only made 5%.
So we could decide who we wanted to partner with and how we could collaborate to ***elevate the market place***.

I'm not sure what that really means. Thanks!
Laura Vinti
United States
Local time: 13:57


SUMMARY OF ALL EXPLANATIONS PROVIDED
5elevate the market place
Ana Flávia Ribeiro
4 +1elevate your brand in a specialized marketplace
Anastasia Kalantzi
4 +1boost the marketplace/take the marketplace to the next level
philgoddard
4significantly increase sales and profit
Guilherme Zeitune
3increase our presence in the market
Port City


Discussion entries: 5





  

Answers


10 mins   confidence: Answerer confidence 5/5
elevate the market place


Explanation:
It means to make the brand more high-end within the market :)

Ana Flávia Ribeiro
Brazil
Local time: 14:57
Works in field
Native speaker of: Native in PortuguesePortuguese

Peer comments on this answer (and responses from the answerer)
neutral  philgoddard: How do you know? Why the 5? I'm a native speaker, and I've never heard it before.
11 mins
  -> Because I have been working in fashion since 2012 and this expression it is pretty common, not only in fashion, but in any high-end business context.
neutral  Yvonne Gallagher: Pure guesswork so CL5 is excessive//Oh yeah, your (non-native) English is better than mine as you've been "alphabetised"! LOL
14 hrs
  -> Because I have been working in fashion since 2012 and this expression it is pretty common, not only in fashion, but in any high-end business context.
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1 hr   confidence: Answerer confidence 4/5Answerer confidence 4/5
significantly increase sales and profit


Explanation:
To rise the business to a higher level of profits.


    https://startupnation.com/grow-your-business/elevate-brand-specialized-marketplace/
Guilherme Zeitune
Brazil
Local time: 14:57
Works in field
Native speaker of: Portuguese
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8 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
increase our presence in the market


Explanation:
I think it means "increase their presence in the market", in other words, they want to increase their share in the market. At least it fits the context perfectly well.

Port City
New Zealand
Specializes in field
Native speaker of: Native in JapaneseJapanese
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12 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
elevate your brand in a specialized marketplace


Explanation:
Elevation in terms of business can be defined as when someone in the field or something achieves a higher rank or status. It can also be defined as the process of moving or raising to a higher position, raising a product, etc. Therefore, elevating your brand is about making strategic choices about how to use those values and engage your customers.
https://startupnation.com/grow-your-business/elevate-brand-s...

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Note added at 12 ώρες (2022-02-17 10:09:39 GMT)
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https://www.zenbusiness.com/blog/elevate-brand-6-tips/

Anastasia Kalantzi
Greece
Local time: 20:57
Native speaker of: Greek

Peer comments on this answer (and responses from the answerer)
agree  Ana Flávia Ribeiro: Totally agree, and that is what I suggested above, but some freelancers here on ProZ have miserable lives and too much time to spare accusing others and demeaning other people's suggestions.
23 days
neutral  Yvonne Gallagher: yeah, I have "a miserable life" and just want to "demean" LOL. This is over-translation and "elevate" is just not idiomatic English
24 days
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1 day 3 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
boost the marketplace/take the marketplace to the next level


Explanation:
I reckon this is either a mistranslation, or a French person speaking less than perfect English. So, with apologies to those who don't speak French, I Googled "éléver le marché" and got the following.

We still can't be certain of the meaning, but I think I'm in the right ballpark. I think it's referring to the market as a whole, not one company's situation.

Élever le marché des échafaudages: principaux fabricants et tendances actuelles, perspectives, demande de l’industrie, taux de croissance, ventes, taille, type et prévisions 2027
http://afriquequigagne.ca/news/121483/elever-le-marche-des-e...

Le coût de ces mesures reste encore incertain mais si Macron parvient à fournir des résultats visibles qui aideront à ***élever le marché français*** et satisfaire la population française ainsi que les partenaires européens, cela sera un excellent atout majeur.
http://www.polemics-magazine.com/language/le-chomage-une-opp...

L'inspiration initiale de se lancer dans l'importation de vin vient du désir de Mathew ***d'élever le marché*** québécois à un niveau qui saurait faire...
http://www.terroir-imports.com/a-propos-de-nous







philgoddard
United States
Specializes in field
Native speaker of: English
PRO pts in category: 36

Peer comments on this answer (and responses from the answerer)
agree  TonyTK: Le singe est disparu https://www.youtube.com/watch?v=GVVMPsXx708
7 hrs
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