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  3. Business/Commerce (general)

umsatzstarkes Jahr

English translation: high-turnover year

06:07 Feb 9, 2018
German to English translations [PRO]
Marketing - Business/Commerce (general)
German term or phrase: umsatzstarkes Jahr
Unterstützt wird die positive Entwi­cklung durch ein umsatzstarkes Jahr­ des Messestandbaus XX und YY (Stan­dbaufirmen) – beides erfolgreiche M­arken der Messe xx

profitable ye­ar?
martina1974
Austria
Local time: 17:06
English translation:high-turnover year
Explanation:
I don't see that any other qualifier is needed here (busy, robust, top...)
Selected response from:

AllegroTrans
United Kingdom
Local time: 16:06
Grading comment
vielen Dank!
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +1Profitable year
Sonja Marks-Terrey
4 +1a busy trading year for [name of company]
Lancashireman
4high-turnover year
AllegroTrans
3top selling year / or rewrite
Wendy Streitparth
3year of boosted revenue
Michael Martin, MA
3robust sales year
michael10705 (X)
Summary of reference entries provided
To my friend Lancashireman
gangels (X)

Discussion entries: 1





  

Answers


35 mins   confidence: Answerer confidence 5/5 peer agreement (net): +1
Profitable year


Explanation:
You are there already!
Alternatively you could use 'a year of strong sales'

Sonja Marks-Terrey
France
Local time: 17:06
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 12

Peer comments on this answer (and responses from the answerer)
neutral  TonyTK: Not profit: some companies post huge sales revenues but still make a loss ...
1 hr
  -> You're right of course Tony. STRONG SALES then is better.
neutral  BrigitteHilgner: I'd go along with "a year of strong sales", but as far as "profitable" is concerned, I agree with TonyTK.
2 hrs
neutral  writeaway: with TonyTK
7 hrs
agree  philgoddard: Disagree with your first answer, agree with your second.
10 hrs
neutral  AllegroTrans: profit and turnover are quite separate notions
15 hrs
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5 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +1
ein umsatzstarkes Jahr­ des [Firmennamen]
a busy trading year for [name of company]


Explanation:
... a fun filled London venue where they can relax together and celebrate the end of a busy trading year.
https://cievents.com/uk/case-study/wagamama-annual-staff-par...

...as we head towards the closure of a busy trading year...
http://www.dowsongroup.com/wdg-successful-recruitment-campai...

Another busy trading year for Nationwide Handling team as we all had our annual “Get together” on Friday 23rd September.
http://nationwidehandling.co.uk/engineer-of-the-year-2016/

As the other commentators have said, strong sales may well go hand in hand with high profits, but that is not implicit in umsatzstark.

Lancashireman
United Kingdom
Local time: 16:06
Native speaker of: Native in EnglishEnglish
PRO pts in category: 305

Peer comments on this answer (and responses from the answerer)
agree  Steffen Walter
6 hrs
  -> Thanks for the agree. Without it, I would now be in minus territory!
disagree  gangels (X): Handeln (trading) und verkaufen (selling) sind zwei verschiedene Sachen
8 hrs
neutral  AllegroTrans: "busy trading" does not equate to high turnover per se//I agree, but just using the rather nebulous term "busy" is too vague imo
10 hrs
  -> 'Turnover' seems to be a British English term for what the Americans call 'sales'. // 'Stark' (DE) does not always equate to 'strong' (EN). Very often, it just sounds translated.
agree  Björn Vrooman: Cut sales, cut turnover, cut trading. First, they offer I&D services. Second, agree with Wendy--needs a rewrite. Third, this is marketing(!). As simple as: They had a "busy 2017." These two are "driving growth," so "umsatz-" is at best redundant.
1 day 21 mins
  -> Thanks. I agree with your comment re 'sales' for services rather than products. These two Stan­dbaufirmen are what we might call 'tradesmen' in British English.
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6 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
top selling year / or rewrite


Explanation:
The year 1959 was a great one for many British bike builders; it was their top selling year in many cases.
http://www.realclassic.co.uk/aboutfiles/about09021100.html

Sight & Sound records its top selling year
http://www.bfi.org.uk/sites/bfi.org.uk/files/downloads/bfi-a...

Rewrite:
The positive development was backed up by the surge in sales recorded by XX and YY ....



Wendy Streitparth
Germany
Local time: 17:06
Native speaker of: English
PRO pts in category: 24

Peer comments on this answer (and responses from the answerer)
neutral  AllegroTrans: "top" is suggesting a superlative which is not in the source text
9 hrs
  -> OK, then high selling, but really I prefer rewriting it.
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8 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
year of boosted revenue


Explanation:
This positive ​trend​ has been underpinned/backed up by a year of boosted revenue(s) for XX and YY, both being successful brands that are featured at the XX trade show.

Michael Martin, MA
United States
Local time: 11:06
Specializes in field
Native speaker of: Native in GermanGerman, Native in EnglishEnglish
PRO pts in category: 159

Peer comments on this answer (and responses from the answerer)
neutral  AllegroTrans: "boosted" is suggesting a comparitive which I don't see in the source terrm
8 hrs
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9 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
robust sales year


Explanation:
Might be another possible way to express it....

michael10705 (X)
Local time: 11:06
Works in field
Native speaker of: English
PRO pts in category: 8
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15 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
high-turnover year


Explanation:
I don't see that any other qualifier is needed here (busy, robust, top...)

AllegroTrans
United Kingdom
Local time: 16:06
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 45
Grading comment
vielen Dank!
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Reference comments


1 day 15 hrs
Reference: To my friend Lancashireman

Reference information:
PS: (My sentimental ties to Lancashire stem from a romance with a Mancunian lady some fifty years ago, it can now be revealed).
I always translate "Umsatz" as "sales" and when used in terms of "Absatzgeschwindigkeit" (is there a better word? Inventarumschlag??) as "turnover". I know that in Britain "turnover" is sometimes used in place of "sales".

gangels (X)
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in GermanGerman
PRO pts in category: 219
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