Namestyle
French translation: l'enseigne
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| 13:54 Apr 13, 2007 |
| English to French translations [PRO] Marketing - Printing & Publishing / Instructions de marketing | |||||||
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|  Selected response from: Francis Marche France Local time: 07:04 | ||||||
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| Summary of answers provided | ||||
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| 4 | nom/appellation sociale |
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| 3 | le nom dans un graphisme typographique spécial |
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| 3 | nom stylisé (de l'entreprise) |
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| 3 | l'enseigne |
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Answers
19 mins confidence: 
| namestyle nom/appellation sociale Explanation: * |
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3 hrs confidence:
| namestyle le nom dans un graphisme typographique spécial Explanation: In this context, I believe that they are referring to more than just the name of the business. Terms used: Logo—Refers to the NHS logo – the blue box Logotype—The NHS logo plus the namestyle **Namestyle—The name of the organisation in its correct typeface and style** Exclusion zone—Area around any logo or logotype that must be left clear of text, imagery and graphic detail http://www.nhsidentity.nhs.uk/mainidentity/index.htm Cependant la réelle définition d'un logo est non pas l'aspect graphique adjoint à un nom, qui en fait un "insigne", mais bel et bien ***le nom dans un graphisme typographique spécial.*** Exemple : le losange Renault n'est pas le logo, mais l'insigne de Renault. **Le véritable "logo" de Renault est le nom RENAULT écrit avec une police spécifique ou bien avec une police de caractère spécialement étudiée pour la circonstance, ou encore le nom écrit avec un certain style pour en rendre l'aspect original.** Aujourd'hui sous l'appellation "logo", on regroupe ces deux idées en une seule, mais ce n'est pas la définition réelle et peu de gens le savent. http://fr.wikipedia.org/wiki/Logotype Wikipedia– Logos today—Today there are many corporations, products, services, agencies and other entities using a sign or emblem as logo. As a result, only a few of the thousands of signs people are faced with are recognized without a name. It makes less sense to use a sign as a logo, even together with the name, if people will not duly identify it. Therefore, the trend in the recent years has been to use both images (icons) **and the company name to emphasize the name instead of the supporting graphic portion,*** making it unique by its letters, color, and additional graphic elements.*** http://en.wikipedia.org/wiki/Logo |
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5 hrs confidence:
| namestyle nom stylisé (de l'entreprise) Explanation: . |
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1 day 50 mins confidence:
| namestyle l'enseigne Explanation: C'est le terme. Raison sociale (et non "appellation sociale", Francis MARC) de l'entreprise et souvent nom de marque. |
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